BOBST Reinforces Leadership in Sustainable Packaging at Vietnam Industry Roadshow 2026
Ho Chi Minh City, Vietnam — 11 June 2026 — BOBST successfully concluded its Vietnam Packaging Industry Roadshow 2026, held on 10–11 June at Sofitel Saigon Plaza in Ho Chi Minh City. The two-day event brought together a broad spectrum of over 200 industry stakeholders, including brand owners, converters, printers, and production leaders, to explore the future of packaging through the lens of sustainability, digital transformation, and operational excellence.
Centered on the theme “Reinvent sustainability for all your packaging production,” the roadshow served as a platform for BOBST and the industry partners to showcase its latest innovations and reaffirm its commitment to supporting customers across the Southeast Asia Pacific region with tailored, forward-looking solutions. A key highlight of the event was the official launch in Vietnam of BOBST’s Folding Carton and Corrugated Board production lines, marking an important step in strengthening the company’s local market presence. In parallel, BOBST reinforced BOBST Connect in Vietnam market, the cloud-based digital platform designed to enable smarter, data-driven workflows and enhance visibility, efficiency, and performance for printers and converters.
Industry-focused sessions delivering insights into evolving market demands and technological advancements
The first day focused on labels and flexible packaging, where discussions explored the role of flexo and gravure technologies and how their complementary strengths providing premium print results can simplify production processes while improving efficiency. Also, BOBST deep dived sustainable packaging structures and applications through its oneECG and oneBARRIER solutions. The discussion focused on how oneECG improves printing efficiency and reduces waste, while oneBARRIER enables more recyclable, high-performance mono-material packaging. Together, these innovations help converters optimize both sustainability and production efficiency across various packaging segments.
The second day shifted focus to folding carton and corrugated board production, highlighting efficiency-driven innovation and end-to-end solutions covering packaging structures, applications, and cost optimization tailored to local market needs. During this session, BOBST Vietnam officially presented its folding carton die-cutter portfolio, recognized for its robust reliability, high precision, and consistent performance in demanding environments. BOBST experts also showcased advanced blanking technology, combining high automation with exceptional flexibility to simplify operations and improve efficiency. Features such as continuous non-stop pile delivery and a fully automatic sheet inserter ensure stable, perfectly stacked batches with minimal interruption, while the integrated quick-lock system enables fast tool changes. The ability to seamlessly switch to full sheet delivery for short or non-repetitive jobs further enhances versatility and sets BOBST apart from competitors.
The NOVAFFG and VISIONFFG are ideal for the brown box segment — typically one or two colors with simple die cuts. It delivers excellent slotting, creasing and folding accuracy, which is critical for brand owners using automatic case erecting systems that require perfectly square boxes. This isn’t a stripped-down version, it’s cost-effective and purpose-built for customers seeking reliable, high-volume production with optimal capital investment.
“The event was a strong demonstration of how we are enabling converters in Vietnam to achieve new levels of performance through innovation, automation, and sustainability, showcasing BOBST Labels solution capabilities for pressure sensitive labels, shrink labeling, and short run flexible packaging, with solutions tailored to diverse production needs—from the cost‑efficient and reliable VISION M1 to the fully digitalized MASTER M5 and the highly automated, multi‑application MASTER M6. The strong engagement of the attendees reflects the growing ambition of the Vietnamese market and reinforces our commitment to partnering with customers to accelerate their transformation toward smarter, more connected, and highly efficient packaging production.” said Peter WOODS, BOBST SEAP Zone Business Director Label.
A defining feature of the event was the strong collaboration across the packaging ecosystem. Leading industry partners, including ESKO, CITO, SHARP Die-cutting Mould, UPM, Miraclon, Siegwerk, Dupont, Henkel, Reifenhäuser, DIC, Apex International, Valco Melton, and O.M.M. Graphic joined BOBST to highlight integrated innovations that drive performance and sustainability from design through to final production. This collaborative approach underscored the importance of partnerships in addressing the complex challenges facing the packaging industry today and fostered meaningful engagement and networking among participants, creating an environment for open dialogue, knowledge exchange, and the strengthening of industry relationships.
The success of the Vietnam Packaging Industry Roadshow 2026 reflects BOBST’s ongoing dedication to innovation and customer partnership in one of Southeast Asia’s most dynamic markets. By combining advanced technology, digital solutions, and a collaborative ecosystem approach, BOBST continues to play a pivotal role in connecting the industry and shaping a more sustainable and connected future for packaging production in Vietnam and across the region.
“In a market of shorter runs and tighter margins, investing in low-cost equipment may seem attractive but rarely delivers long-term value. At BOBST, we focus on efficiency and reliability to ensure sustainable ROI over time. While the market often prioritizes low-cost packaging, true sustainability requires forward-thinking solutions—such as recyclable mono-material structures—where we are fully prepared to support our customers.” as Diego Accatino, Zone Business Director FP SEAP concluded.
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BOBST unveils VISIONFFG 1024 during VIP Demo Days
BOBST has reached a significant milestone with the formal launch of VISIONFFG 1024, an extension to its current flexo folder-gluer portfolio in the region.
The machine was unveiled during a VIP Demo Days event at the BOBST site in Korea, held November 25-27, 2025. The three-day event welcomed 120 VIP attendees from Korea, Southeast Asia, and China.
During the BOBST VIP Demo Days, two different box production jobs were run on the VISIONFFG 1024, highlighting the machine’s efficiency, folding and gluing quality, and high-speed performance.
VISIONFFG 1024 enhances the BOBST portfolio of high-performance folder-gluers with a new cost-effective mid-range option for the corrugated converting market.
Xavier Michelet, Zone Business Director – BOBST Southeast Asia Pacific BUPC, said: “Until recently, our FFG range included only high-end lines under the EXPERT and MASTER platforms. With the VISIONFFG platform, we offer a cost-effective solution for the mid-range market, with the outstanding folding quality, efficiency and performance that customers expect from a BOBST machine.”
With this latest addition to its folder-gluer family, BOBST’s offering now spans the MASTER, EXPERT, VISION, and NOVA lines, providing customers with access to a comprehensive portfolio of equipment and services for the corrugated industry, with an extended focus on customer needs for e-commerce and logistics.
For example, the recently launched NOVAFFG 1024 combines mechanical and servo-driven systems in an open-close format and has an optimized footprint and layout, which streamlines the production process for medium to large size boxes. VISIONFFG 1024, meanwhile, is a fixed-frame, fully servo-driven line and has been designed with high-productivity and automated corrugated box production in mind. It is also enhancing the line’s productivity, reliability, and consistency.
“We’re seeing growing demand for automated inline machines in APAC, especially from converters scaling up from 700–800 tons to over 1,000 tons per month,” added Mr Michelet.
“The VISIONFFG is ideal for the brown box segment, which typically involves one or two colors with simple die cuts. It delivers excellent slotting, creasing and folding accuracy, which is critical for brand owners using automatic case erecting systems that require perfectly square boxes. This isn’t a stripped-down version, it’s cost-effective and purpose-built for customers seeking reliable, high-volume production with optimal capital investment.
Demonstrations of VISIONFFG 1024 during the BOBST VIP Demo Days event gave a clear indication of its performance across multiple applications.
The first job involved the machine handling a three-colour corrugated box made from AB-flute board, designed for high-volume shipping and industrial packaging. It was printed using water-based inks, in line with industry demand for more sustainable production. VISIONFFG 1024 produced the double wall boxes at a consistent speed of 14,000 boxes per hour, with each bundle comprising 15 boxes.
The second demonstration focused on e-commerce packaging, which is a fast-growing segment with specific performance requirements. The job ran on A-flute board, known for its durability and lighter weight. The VISIONFFG 1024 handled this run at an impressive 18,000 boxes per hour, with each bundle containing 25 boxes and secured by an inline strapping machine.
Mr Michelet said: “This is just the beginning. With over 20 years of experience building BOBST equipment in Asia, we are confident in our ability to serve both regional and international markets efficiently.
“The VISIONFFG will be sold under the global BOBST brand and deliver the exact same manufacturing quality and outstanding performance that the corrugated industry has come to know and expect from our equipment.
“Hallmarks of our corrugated machinery portfolio include premium printing, accurate die-cutting, high-quality creasing, exact glue placement, and precision folding. This is backed by more than 130 years of technical expertise, a global footprint, and world-renowned technical support and customer service, which ensures converters experience unmatched reliability, speed and performance from their BOBST equipment, year after year, decade after decade.”” (BOBST.COM)
HOT NEWS
BOBST set to unveil new solutions to power performance at series of exclusive events during K 2025
Mex, Switzerland, 18th June 2025
BOBST set to unveil new solutions to power performance at series of exclusive events during K 2025 BOBST will hold a series of exclusive events during K 2025 to highlight a range of new solutions and services to help customers in the flexible packaging industry boost their productivity and profitability while innovating for a sustainable future.
In line with BOBST’s customer engagement strategy to shift towards more customer-centric interactions, BOBST has organized a series of conferences and Open House events tailored to attendees’ interests, schedule, and timing. These will take place between October 7 and 15, 2025 to coincide with K 2025, which takes place in Düsseldorf at the same time.
Diego Accatino, Zone Business Director for Flexible Packaging SEAP, Business Unit Printing and Converting, invites customers from Southeast Asia Pacific to connect with BOBST this October: “Southeast Asia Pacific continues to be a region of strong growth for flexible packaging, while also remaining highly competitive and challenging. At BOBST, we develop tailor-made solutions that drive more sustainable businesses. We look forward to welcoming our regional customers to BOBST exclusive events, specially designed for all attendees during K 2025. If your travel plans bring you to Europe during this time—whether to the UK, Germany, or Italy—please let us know. We would be delighted to welcome you at any of our BOBST sites.”
The BOBST events are as follows:
• Bobst Manchester Open House – October 7: Transforming Metallizing for a New Era. Join us to witness the world premiere of BOBST’s newest metallizing technology, a game-changer for the industry.
•VIP interactive breakfast event at Bobst Meerbusch – October 9/10/12/14: Connecting to Power Performance & Innovate for a Sustainable Future. Just 15 minutes from Messe Düsseldorf, K Show attendees can enjoy breakfast while engaging with BOBST experts and exploring innovative solutions and real-world examples, alongside insights from solutions partner Co-ëfficiënt, a consultancy firm specializing in quality, sustainability, and operational efficiency in printed packaging.
• Bobst Bielefeld special summit – October 9 and 14 : Enhancing systems for ultimate productivity. See a full end-to-end production workflow of CI flexo with the latest enhancements and engage with key industry experts. In addition BOBST Bielefeld is open from October 8-15 for demos on demand.
• Bobst San Giorgio demo on demand – October 8-15: Register in advance to receive a customized demonstration with our experts showcasing the revolutionary development of smartGRAVURE.
Alternatively, attendees at K 2025 can arrange to meet with a BOBST expert at one of the booths of their strategic partners at the show.
“Our event schedule during K 2025 provides something for everyone, with a series of events that will suit individual customer needs and allow them to see our solutions first-hand and explore their own situations and opportunities with our experts,” says Christian Zeller, Head of Marketing, BU Printing & Converting at BOBST. “In an increasingly competitive environment, BOBST has all the tools and the knowledge required to help each customer navigate their way through any challenges they face and gain a competitive advantage – now and in the future.”
BOBST will demonstrate several new services and solutions during that period:
• Application Management: new applications for recycle-ready solutions Since BOBST launched Application Management in 2023, the hands-on innovative consulting service has provided many customers with valuable insights to make impactful decisions across the value chain. Now, a major new application is available for Application Management for polyethylene (PE) and paper streams, helping customers to implement a fully reliable process to consistently produce top quality PEbased or paper-based recycle-ready ultra-high or high barrier packaging, with faster time-to-market.
• BOBST Connect Data Kit BOBST Connect, the cloud-based digital platform that enhances and improves packaging productivity, has an essential new feature. The Data Kit enables machine connectivity for all types and generations of printing and converting machines. By integrating additional sensors and/or direct PLC communication to ensure non-intrusive data acquisition, the Data Kit enables real-time monitoring and analysis of machine performance in BOBST Connect and beyond.
• Innovative end-to-end solutions for flexible packaging Other recent innovations that are supporting customers along the entire flexible packaging production line include smartGRAVURE for the MASTER RS 6003, which transforms gravure printing to a highly automated process with complete digitalized workflow thanks to its “touch-of-a-button” job set-up and fully automated process color management; our water-based ink printing technology, recognized as one of the most economical and effective for the flexible packaging industry; and oneECG, which enables color consistency and repeatability irrespective of the operator’s skill level. It also ensures exceptional color quality, with flexibility across substrates and most importantly a significant output increase compared to traditional CMYK + spot printing. This solution is retrofittable on installed machines.
Meanwhile, smartGPS, a major pioneering innovation, automates the start-up process and reduces waste by generating all registration and impression settings offline at the plate mounting stage. Finally, we will be unveiling a world premiere of BOBST’s newest metallizing technology, which will enable a new era of metallizing.
“Our customers are seeking to improve production efficiency with reduced downtime and waste, all while ensuring premium print quality. At the same time, many of them are looking to shift their packaging portfolio to recycle-ready solutions and accelerate time-to-market,” says Christian Zeller. “BOBST can provide all of this, with best-in-class equipment for every stage of the end-to-end value chain and complementary services such as Application Management and process optimization with Co-ëfficiënt helping our customers to reach their full potential.”
For online publications: Customers can register via the links below to join BOBST`s events during K 2025.
• Bobst Manchester Open House – October 7 REGISTER HERE
• Interactive VIP breakfast event at Bobst Meerbusch – October 9/10/12/14 REGISTER HERE
• Bobst Bielefeld special summit – October 9 & 14 and demos on demand October 8 – 15 REGISTER HERE • Bobst San Giorgio demo on demand October 8 – 15 REGISTER HERE • Arrange to meet with one of our BOBST experts at the show
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WEBINAR BOBST CI FLEXO SOUTH EAST ASIA, JUNE 25, 2025. 01.30 PM - FREE
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BOBST VISION CI Accelerates Market Entry in Southeast Asia Pacific
Flexography is gaining significant traction in Asia as an efficient and eco-conscious solution for flexible packaging. This momentum is set to continue in 2025, positioning flexo printing as an alternative technology in the Asia-Pacific region. However, many converters still have questions about the performance and applications of flexo printing technology.
Bobst SEAP is thrilled to announce that the VISION CI, now manufactured at Bobst China, is closer than ever to our customers. This proximity facilitates faster market entry, allowing customers to test our unique CI flexo printing innovations on-site at our packaging center in China. Our advanced technologies elevate flexo printing to new heights, focusing on optimized performance for higher productivity, application expertise, ergonomic and user-friendly design, and cost efficiency.
Join us at our upcoming webinar on June 25 to discover one of the leading sustainably focused technologies available for flexo printing. Topics discussed will include BOBST oneECG, water-based inks, profitability, and more – addressing customer pain points and showcasing that we have the right technology solution for the right application. Don’t miss this chance to see first-hand how with our CI Flexo solutions we are innovating for a sustainable future within flexible packaging.
We’ll also prepare some BOBST CI Flexo oneECG booklet with printed samples, you can request it at the webinar.
We look forward to seeing you at the webinar!
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WEBINAR BOBST CI FLEXO SOUTH EAST ASIA, JUNE 25, 2025. 01.30 PM - FREE
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https://go.bobst.com/SEAPwebinar
